10 Best Soft Insulated Coolers 2025 in the United States

The YETI Hopper M20 Backpack Soft Sided Cooler in Cosmic Lilac is a robust and versatile cooler suitable for various outdoor activities like picnics, fishing, camping, and hiking. It boasts a capacity of holding up to 36 cans of beverages or 22 pounds of ice, making it spacious enough for most needs. The ColdCell insulation ensures excellent cold retention, keeping your items frosty for extended periods. The MAGSHIELD Access system, with its powerful magnets, creates an ultra-leak-resistant shield that is easy to open and close, adding convenience and security against spills.

The high-density DryHide Shell fabric is notable for its durability, standing strong against punctures and UV rays, which means it's built to last through tough conditions. With a weight of 6 pounds, it is relatively easy to carry, especially with the backpack design, allowing hands-free transport. The Hitchpoint Grid offers utility by enabling users to attach additional gear like the included Sidekick Dry Gear Case or other YETI accessories.

The cooler might be on the pricier side, and its weight, while manageable, could be a bit heavy when fully loaded. Additionally, its capacity at 5.2 gallons might not be sufficient for larger group outings. Nevertheless, for those looking for a highly durable, well-insulated, and versatile cooler, the YETI Hopper M20 is a strong contender.